Pocket marketing : the essentials of successful marketing from A to Z /

Pocket marketing : the essentials of successful marketing from A to Z / [contrib. Tim Hindle, Michael Thomas]. - 2nd ed. - London : The Economist Books : Hamish Hamilton, 1994. - VI, 202 s. ; 20 cm. - The Economist Books Pocket Management Series . - The Economist Books Pocket Management Series .

Bibliogr. s. 201-202.

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Marketing--słowniki angielskie.