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Network dynamics in international marketing /

Network dynamics in international marketing / ed. by Peter Naundé, Peter W. Turnbull. - Oxford : Pergamon : Elsevier Science, 1998. - XIX, 321 s. : il. ; 24 cm. - International Business and Management Series . - International Business and Management Series .

ISBN: 0080433588

Tematy--Hasło przedmiotowe ogólne (rzeczowe):
Rynki eksportowe.
Marketing relacyjny.
Sieci przedsiębiorstw.

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Network dynamics in international marketing /

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