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Response : the complete guide to profitable direct marketing /

Geller, Lois K. (1944- ).

Response : the complete guide to profitable direct marketing / Lois K. Geller. - Revised and expanded ed. - Auckland : Oxford University Press, 2002. - XXI, 360 s. : il. ; 25 cm.

ISBN: 0195158695

Tematy--Hasło przedmiotowe ogólne (rzeczowe):
Marketing bezpośredni.

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Response : the complete guide to profitable direct marketing /

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