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Marketing /

Mercer, David Steuart (1940- ).

Marketing / David Mercer. - Repr. - Oxford ; Cambridge : Blackwell Business, 1993. - IX, 759 s. : il. ; 25 cm.

Indeks.

ISBN: 0631176314

Tematy--Hasło przedmiotowe ogólne (rzeczowe):
Marketing.
Marketing--zarządzanie.

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