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Decision-making for new product development in small businesses /

Haropoulou, Mary.

Decision-making for new product development in small businesses / Mary Haropoulou and Clive Smallman. - London ; New York : Routledge Taylor & Francis Group, 2019. - XI, [1], 168 stron : ilustracje ; 24 cm. - Routledge Advances in Management and Business Studies ; 80 . - Routledge Advances in Management and Business Studies 80 .

First published 2019 by Routledge.

Bibliografia przy rozdziałach. Indeks.

ISBN: 9781138855052 9781315184227

Tematy--Hasło przedmiotowe ogólne (rzeczowe):
Produkty nowe.
Planowanie--aspekt ekonomiczny.
Małe i średnie przedsiębiorstwa.
Podejmowanie decyzji.

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