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  • Lamb, Charles W.

Lamb, Charles W. (1944- ). (Hasło osobowe)

Preferred form: Lamb, Charles W. (1944- ).

NAC

Strategic marketing management / David W. Cravens, Charles W. Lamb. - 3rd ed. - Homewood, IL, 1990.

Marketing cases. 2 ed. / Charles W. Lamb, O. C. Ferrell, William M. Pride. - Boston, 1985. (Texas Christian University).