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Neuprodukt-Management : [ein strategisches Gesamtkonzept] / C. Merle Crawford.

By: Crawford, Charles Merle, (1924- )Material type: Text

TextLanguage: German Original language: English Publication details: Frankfurt/Main ; New York : Campus Verlag, 1992. Description: 396 s. ; 24 cmContent type: Tekst Media type: Bez urządzenia pośredniczącego Carrier type: WoluminISBN: 3593347024Other title: Tyt. oryg.: New products managementSubject(s): Zarządzanie produktem | Marketing

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Item type	Current library	Call number	Status	Date due	Barcode
Basic collection	BUEK Magazyn	199331	Available		1000199331

Bibliogr. s. 386-387.

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Neuprodukt-Management : [ein strategisches Gesamtkonzept] / C. Merle Crawford.

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