Marketing plans : how to prepare them, how to use them / Malcolm H. B. McDonald.

By: McDonald, MalcolmMaterial type: TextTextSeries: The Marketing Series. Professional DevelopmentPublication details: Oxford : Butterworth Heineman, 1993. Edition: 2nd ed., 3rd reprDescription: IX, 337 s. : il. ; 24 cmContent type: Tekst Media type: Bez urządzenia pośredniczącego Carrier type: WoluminISBN: 0750601078Uniform titles: Marketing plans (ang.) Subject(s): Marketing -- planowanie -- podręczniki
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Item type Current library Call number Status Date due Barcode
Basic collection Basic collection BUEK Magazyn 198281 Available 1000198281