Nischenmarketing / Robert E. Linneman, John L. Stanton jr. ; aus dem Englischen von Friedrich Mader.

By: Linneman, Robert E, (1928- )Contributor(s): Stanton, John L | Mader, Friedrich (tłumacz) [Tł.] | Campus Verlag [pbl]Material type: TextTextLanguage: German Original language: English Publication details: Frankfurt/Main ; New York : Campus Verl., 1992. Description: 256 s. : il. ; 24 cmContent type: Tekst Media type: Bez urządzenia pośredniczącego Carrier type: WoluminISBN: 3593347342Other title: Tyt. oryg.: Making Niche Marketing WorkSubject(s): Segmentacja rynku
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Item type Current library Call number Status Date due Barcode
Basic collection Basic collection BUEK Magazyn 199339 Available 1000199339

Bibliogr. s. 252.