Marketing research : an applied orientation / Naresh K. Malhotra.
Material type:
TextPublication details: Upper Saddle River : Pearson Education International, cop. 2004. Edition: 4th edDescription: XXIX, 713, [60] s.: il. ; 28 cm + CD-ROMContent type: Tekst Media type: Bez urządzenia pośredniczącego Carrier type: WoluminISBN: 0131217291Subject(s): Badania marketingowe | Badania marketingowe -- metodologia
| Item type | Current library | Call number | Status | Date due | Barcode | |
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Basic collection
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BUEK Magazyn | 280201 | Available | 1000280201 |
U góry okł.: International edition.
Bibliogr. przy niektórych rozdz.
