Big brands, big trouble : lessons learned the hard way / Jack Trout.
Material type:
TextPublication details: New York [etc.] : John Wiley & Sons, cop. 2001. Description: X, [2], 223 s. ; 22 cmContent type: Tekst Media type: Bez urządzenia pośredniczącego Carrier type: WoluminISBN: 0471263036Uniform titles: Big brands, big trouble (ang.) Subject(s): Znaki handlowe | Sukces w biznesie | Konkurencja
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BUEK Magazyn | 263771 | Available | 1000263771 |
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