Pocket marketing :  the essentials of successful marketing from A to Z / 
[contrib. Tim Hindle, Michael Thomas]. 
 - 2nd ed. 
 - London :  The Economist Books :  Hamish Hamilton,  1994. 
 - VI, 202 s. ;  20 cm. 
 - The Economist Books Pocket Management Series .
 - The Economist Books Pocket Management Series .
<br/><br/>Bibliogr. s. 201-202. 
<br/><br/><label>ISBN: </label>0241002397 
<br/><br/><label>Tematy--Hasło przedmiotowe ogólne (rzeczowe): </label><br/>Marketing--słowniki angielskie.