000 00921cam a2200289 i 4500
001 xx001863284
003 NUKAT
005 20241231102244.0
020 _a025609196X
035 _a(OCoLC)751146403
040 _aNUKAT
_cKR 7/TS
_dKR 7/EG
_dKR 7/HTs
100 1 _aBovée, Courtland L.
_94220
245 1 0 _aContemporary advertising /
_cCourtland L. Bovee, William F. Arens.
250 _a4th ed.
260 _aHomewood ;
_aBoston :
_bR. D. Irwin,
_c1992.
300 _a[806]s. wiele liczb. :
_bil. ;
_c29 cm.
336 _aTekst
_btxt
_2rdacontent
337 _aBez urządzenia pośredniczącego
_bn
_2rdamedia
338 _aWolumin
_bnc
_2rdacarrier
490 1 _aThe Irwin Series in Marketing
650 7 _aReklama.
_2kaba
_932888
700 1 _aArens, William F.
_92689
830 4 _aThe Irwin Series in Marketing
_92135
920 _a0-256-09196-X
942 _2z
_cBKW
999 _c12930
_d12930