| 000 | 00919cam a2200277 i 4500 | ||
|---|---|---|---|
| 001 | xx001864006 | ||
| 003 | NUKAT | ||
| 005 | 20241231102316.0 | ||
| 020 | _a0205129242 | ||
| 035 | _a(OCoLC)751154577 | ||
| 040 |
_aNUKAT _cKR 7/ks/EG/DZ _dKR 7/DZs |
||
| 245 | 0 | 0 |
_aMarketing classic : _ba selection of influential articles / _c[comp. by] Ben M. Enis, Keith K. Cox. |
| 250 | _a7th ed. | ||
| 260 |
_aBoston : _bAllyn and Bacon, _c1991. |
||
| 300 |
_aXII, 578 s. ; _c24 cm. |
||
| 336 |
_aTekst _btxt _2rdacontent |
||
| 337 |
_aBez urządzenia pośredniczącego _bn _2rdamedia |
||
| 338 |
_aWolumin _bnc _2rdacarrier |
||
| 504 | _aBibliogr. przy poszczególnych rozdziałach. | ||
| 650 | 7 |
_aMarketing. _2kaba _929210 |
|
| 700 | 1 |
_aCox, Keith Kohn _d(1931- ). _eWybór _95670 |
|
| 700 | 1 |
_aEnis, Ben M. _d(1942- ). _eWybór _97049 |
|
| 920 | _a0-205-12924-2 | ||
| 942 |
_2z _cBKM |
||
| 999 |
_c16440 _d16440 |
||