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Contemporary advertising / Courtland L. Bovee, William F. Arens.

By: Bovée, Courtland L Contributor(s): Arens, William F Material type: Text

TextSeries: The Irwin Series in MarketingPublication details: Homewood ; Boston : R. D. Irwin, 1992. Edition: 4th edDescription: [806]s. wiele liczb. : il. ; 29 cmContent type: Tekst Media type: Bez urządzenia pośredniczącego Carrier type: WoluminISBN: 025609196XSubject(s): Reklama

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Item type	Current library	Call number	Status	Date due	Barcode
Basic collection	BUEK Magazyn	200127	Available		1000200127

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Contemporary advertising / Courtland L. Bovee, William F. Arens.

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