Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens.

By: Kotler, Philip, (1931- )Contributor(s): Makens, James C | Bowen, John, (1948- )Material type: TextTextPublication details: Upper Saddle River : Prentice Hall, 1996. Description: XV, 704 s. : il. ; 27 cmContent type: Tekst Media type: Bez urządzenia pośredniczącego Carrier type: WoluminISBN: 0133956253Subject(s): Przyjęcie (turystyka) -- marketing | Marketing turystyczny
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Item type Current library Call number Status Date due Barcode
Basic collection Basic collection BUEK Magazyn 201456 Available 1000201456