Principles of marketing / Philip Kotler, Gary Armstrong ; with Marc Oliver Opresnik.

By: Kotler, Philip, (1931- )Contributor(s): Armstrong, Gary | Opresnik, Marc Oliver, (1969- ) | Pearson [pbl]Material type: TextTextPublication details: Harlow [etc.] : Pearson Education Limited, cop. 2018. Edition: 17th ed., global edDescription: 734 s. : il. kolor. ; 28 cmContent type: Tekst Media type: Bez urządzenia pośredniczącego Carrier type: WoluminISBN: 1292220171; 9781292220178Subject(s): Marketing -- podręczniki akademickie
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Item type Current library Call number Copy number Status Date due Barcode
Reference collection Reference collection BUEK Wypożyczalnia 301097 339.138 Available 1000301097

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